By MIA Sustainability, Digital Economy and Reporting Team
In the age marked by rapid technological advancement, the accountancy profession finds itself at a critical juncture of transformation. Acknowledging the pivotal role of technology in reshaping the future of accounting, the Malaysian Institute of Accountants (MIA) proactively champions digital transformation for the profession. At the forefront of this endeavour is the Digital Technology Adoption Awards (DTAA), a prestigious accolade that celebrates excellence in technology application within the accountancy profession.
Rooted in the MIA Digital Technology Blueprint of 2018, the DTAA stands as a testament to the profession’s commitment in embracing digital transformation. The Blueprint, a strategic roadmap for navigating the digital landscape, laid the groundwork for MIA’s initiatives geared towards embracing digital transformation in the profession. The DTAA, in particular, embodies the essence of this Blueprint by recognising and rewarding exemplary digital initiatives that push the boundaries of innovation.
Launched in March 2023, the DTAA represents a paradigm shift in the Malaysian awards landscape, recognising remarkable achievements in digital technology adoption across commerce and industry, public practice, and the public sector. At its core, the DTAA is guided by three fundamental objectives:
- Promoting technology adoption by sharing success stories across the profession
- Raising awareness of digital adoption impact and accountants’ pivotal role in contributing to businesses and economy
- Recognising and celebrating digital adoption efforts, thereby inspiring a culture of innovation and progress within the profession.
The technology implementations recognised under the DTAA centres around the roles in the accountancy profession.
Central to the success of the DTAA is its thorough adjudication process, which evaluates the impact of digital technology adoption across various dimensions. From assessing revenue and cost implications to evaluating experience and impact, the adjudication process ensures a comprehensive evaluation of digital adoption in an organisation. Moreover, it considers other value creations such as innovation, return on investment, sustainability, and branding, underscoring the holistic approach towards assessing the digital technology adoption.
The DTAA goes beyond mere recognition; it serves as a catalyst for change within the profession. By celebrating excellence in technology adoption, the awards programme inspires professionals to embrace change and adopt innovative practices that drive business growth and enhance efficiency. Moreover, the DTAA fosters a community of forward-thinking professionals dedicated to shaping the future of accounting for nation-building.
The recent DTAA Presentation Dinner held at MITEC Kuala Lumpur on 15 May 2024 marked a significant milestone in MIA’s digital advocacy journey. Fourteen deserving winners were unveiled during the ceremony, representing a diverse array of digital innovation within the profession.
The esteemed presence of the Guest of Honour, Deputy Minister of Finance Yang Berhomat Puan Lim Hui Ying, underscored the national significance of MIA’s digital initiatives. YB Puan Lim Hui Ying commended MIA on its commitment to digital transformation, highlighting the alignment of the DTAA with national digital agendas and the rise of the digital economy. She emphasised the crucial role of accountants in driving Malaysia’s digital transformation agenda, urging professionals to acquire digital competencies to navigate the evolving landscape successfully.
The DTAA exemplifies MIA’s unwavering commitment to fostering a digitally-enabled profession. By celebrating excellence in technology application, the DTAA not only recognises individual achievements but also inspires a broader culture of innovation and progress within the profession. As technology continues to change the accounting landscape, initiatives like the DTAA play a pivotal role in shaping the future of the profession, ensuring its continued relevance in an increasingly digital world.
MIA expresses its heartiest congratulations to the participants and winners of the inaugural DTAA!
Special thanks to:
- The MIA Digital Technology Implementation Committee (DTIC)
- The DTAA Task Force
- Supporting ministry: Ministry of Science, Technology and Innovation (MOSTI)
- Supporting organisations: BURSA Malaysia, Malaysia Digital Economy Corporation (MDEC) and MyDIGITAL
- Supporting professional bodies: ACCA and AICPA-CIMA
- Supporting technology providers: AMC Group, BizAdvisor Digital, Caltrix, Dun & Bradstreet, Eurosolve Business Intelligence, iBiZZtax, Numa Solution, Swipey and Xeersoft.
- Premium Dinner Tables: Advisirs Plus Sdn Bhd and YYC GST Consultants Sdn Bhd
List of DTAA Winners
View the official media release for the DTAA Presentation Dinner here, the video on the DTAA Presentation Dinner here and keep an eye out for updates on the next round of the DTAA!
